Brand Design
Artfullyours was approached by PR agency Eleven Thirty Six to collaborate on creating the visual identity for the Youth Organizing and Culture Change Fund (YOCCF), a youth-led and youth-serving organization based in New York City. YOCCF operates at the intersection of arts, culture, and systematic reform. The project scope included developing a logo, typography, color palette, and social media templates, which would later inform the design of their website.
YOCCF expressed a clear vision for branding that would resonate with their Gen-Z and younger audience while reflecting the imagery associated with social justice causes. The primary goal for Artfullyours was to design a logo that captured the essence of unity and social justice, while incorporating vibrant colors to evoke a sense of youthful enthusiasm.
Artfullyours delivered a striking visual identity that perfectly embodied YOCCF’s mission. The designed logo not only symbolized the organization’s commitment to unity and social justice. The carefully crafted typography and color palette added depth and resonance to the brand’s image. The successful branding work laid the foundation for YOCCF’s social media presence and further outlets.
ARTFULLYOURS is a BOUTIQUE CREATIVE AGENCY & STUDIO specializing in artistically designed BRANDING, MARKETING and PRODUCTION for CREATIVE PROFESSIONALS and culture-forward ARTS & MEDIA BRANDS.
